Privacy policy

This English translation is provided for information only; the French version is the only binding version.

Last updated: October 2026

1. Data controller

The controller of the personal data collected on the roadtripmaroc.com website is:

Les Carnets d’Agnès attaches particular importance to the confidentiality of personal data and undertakes to process it in accordance with the applicable regulations.

2. Personal data collected

When the site is used and in exchanges with users, the following data may be collected, depending on the services used:

• surname and first name;
• email address;
• telephone number;
• information provided in a contact form;
• information relating to the travel project, the client’s preferences and requests;
• exchanges needed to follow up the request;
• technical browsing data and cookie-related data, depending on the tools used on the site.

Only the data needed for the purposes pursued is collected.

Users are asked not to send sensitive data or personal information that is not needed for their request.

3. Purposes of the processing

Personal data may be used to:

• answer requests for information;
• establish and follow up exchanges with clients;
• understand the expectations relating to a travel project;
• draw up and send personalised itinerary proposals;
• follow up the services ordered;
• manage administrative and commercial requests;
• improve the content and operation of the site;
• measure the site’s audience, where the corresponding tools are used and in accordance with the applicable rules;
• comply with the company’s legal and regulatory obligations.

The data is not used for purposes incompatible with the stated purposes.

4. Legal basis for the processing

Depending on the nature of the processing, personal data may be processed on one of the following legal bases:

• pre-contractual measures taken at the user’s request;
• the performance of a contract concluded with the client;
• compliance with a legal obligation;
• the company’s legitimate interest, within the limits laid down by the regulations;
• the user’s consent where it is required, in particular for certain cookies or communications.

5. Retention period

Personal data is kept for a period proportionate to the purpose for which it was collected.

Contact requests are kept for as long as needed to process them and to follow up the exchanges.

Data relating to clients and services is kept for as long as needed to manage the business relationship, then archived if a legal obligation or the defence of legal claims justifies it.

Data used for prospecting purposes is kept in accordance with the applicable periods and rules.

Cookie data is kept for the periods laid down by the regulations applicable to each category of cookies.

6. Recipients of the data

Personal data is intended for Les Carnets d’Agnès and only for the persons authorised to process it.

It may also be communicated, strictly to the extent necessary, to technical service providers involved in the operation of the site or the management of the business, for example the hosting of the site, email or management tools.

When an itinerary is being prepared, certain information may be used to carry out research and make recommendations suited to the client’s project.

When the client decides to book a service with an accommodation provider, a transport company or another provider, they communicate directly to that provider the information needed for their booking.

Les Carnets d’Agnès does not systematically pass on its clients’ contact details or personal data to the recommended providers.

The data is neither sold nor transferred to third parties for commercial purposes.

If tools involving a transfer of data outside the country of collection or outside the European Economic Area are used, any safeguards required will be put in place in accordance with the applicable regulations.

7. Data security

Les Carnets d’Agnès implements reasonable and appropriate measures to protect personal data against unauthorised access, loss, alteration or disclosure.

As no data transmission or storage system can guarantee absolute security, the company undertakes to handle any incidents in accordance with the applicable legal obligations.

8. Users’ rights

In accordance with the applicable regulations, users may have the following rights, depending on the circumstances:

• the right of access to personal data;
• the right to rectification of inaccurate data;
• the right to erasure;
• the right to object to certain processing;
• the right to restriction of processing;
• the right to data portability where the legal conditions are met;
• the right to withdraw their consent where the processing is based on it;
• the right to lodge a complaint with the competent supervisory authority.

To exercise their rights or obtain information about the processing of their data, users may contact:

Reasonable verification of identity may be requested where this is necessary to protect the data concerned.

9. Cookies

The roadtripmaroc.com website may use different categories of cookies or similar technologies:

• cookies strictly necessary for the operation of the site;
• audience measurement cookies, depending on the tools used;
• cookies linked to external content or services, where applicable;
• advertising cookies, only if such tools are put in place.

Audience measurement: the site itself compiles anonymous visit statistics, without cookies or personal data. With the user’s consent, given in the “Cookies” banner, it also uses Google Analytics, a service of Google Ireland Limited, to learn which pages are viewed, where visits come from and how many requests are sent. Google Analytics cookies (_ga, _ga_…) expire 13 months after being set at the latest, and detailed visit data is kept for 2 months. Google may process this data outside the European Union, in particular in the United States, under the Data Privacy Framework. The user can change their mind at any time with the “Cookie settings” link at the bottom of every page.

Cookies subject to consent are only placed after it has been obtained, in accordance with the applicable regulations.

The user may accept, refuse or customise the cookies concerned using the preference management tool, where it is available.

Consent may be withdrawn at any time.

10. Changes to the privacy policy

Les Carnets d’Agnès reserves the right to modify this policy in order to take account of changes in its activity, the site or the applicable regulations.

The version in force is the one published on the roadtripmaroc.com website.

For any question relating to this policy, the user may contact Les Carnets d’Agnès at the email address given above.